Why a new Water Smart?
The original WaterSmart campaign (2011−2013 https://alicewatersmart.com.au) successfully reached out to over 1000 households and over 50 businesses in Alice Springs and resulting in over 900 million litres of water savings. The findings from this project were used in the LivingWaterSmart Project (https://livingwatersmart.com.au) in Darwin and Katherine.
Since 2013, whilst the overall population has decreased, the population has aged considerably, with most population growth in the 60 – 75 year old bracket. This means, that despite stable population during this period there is a higher rate of home occupancy i.e. with the same population, Alice Springs has more households, leading to a long-range higher expected water usage in gardens, cooling and, especially water leaks.
What’s different about the new Water Smart?
Kwatyeke Akaltye-irreme is Arrernte for “Becoming Water Smart”. A major focus of the new Alice Water Smart is in educating new residents of Alice Springs around Water Smart practices. A key finding from the Alice Water Smart campaign of 2011 – 13 was that 80% of water savings is through the elimination of leaks.
With the new Water Smart campaign we hope to
- Target new residents to town
- Gather more detailed data on water usage through an incentives scheme.
- Certify homes as Water Smart to make them more attractive to renters and buyers.
- Promote Water Smart businesses in town
- Promote use of the Alice Water Guide
In the future we hope .….